My Invisible Force

A new campaign and collection, positive vibes only

My Invisible Force

A new campaign and collection, positive vibes only

Not only will we be presenting our new fall and winter collection this season; we are also launching a brand-new campaign. Because wearing the right lingerie set gives your confidence such a tremendous boost, we will be capturing those everyday moments when you’re radiant in Marie Jo lingerie – together with you. Literally.

16x9 joy

Mirror, mirror on the wall ...

“My Invisible Force” harks back, with a light-hearted nod, to how we have listened attentively to what women really expect from their lingerie ever since the launch of our very first collection 40 years ago.

When you wear your favorite MJ lingerie set and look in the mirror you instantly know: No matter what the day will bring, you are ready for it. Because what you are wearing underneath your outfit is #MyInvisibleForce. An absolutely stunning lingerie set with a perfect fit that makes you feel just that little bit more confident.

amalie

Mix & Match with Marie Jo Amalie

This will be a season to look forward to. Want to experience the Marie Jo effect by seeing yourself in the mirror, radiating confidence in your stunning new lingerie set? These series were designed especially with you in mind.

Marie Jo Amalie
seriepaginas aw21 joy

A lingerie statement with a hint of lace Marie Jo Joy

Let yourself be transported to a world of opulent luxury and timeless romance. Floral embroidery, subtle velour, black dots, and details that your reflection is already looking forward to!

Marie Jo Joy

Find a boutique near you

Stop by your boutique and buy yourself a new set that boosts your self-confidence like no other!

Find a boutique