A sports bra with underwires. The very idea was simply inconceivable to many women until now. The wires would dig into the skin, curbing freedom of movement. Now, though, Marie Jo Intense has rewritten the rulebook.

You just don’t feel the wires of a Marie Jo Intense sports bra, because they are wrapped in three layers of impact- and pressure-absorbing material.

Underwires do have significant advantages of course. They keep your breasts firmly in place, producing a naturally feminine figure, even under the tightest sports apparel.