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EXCLUSIVE TO JOANNE
Firm favourite Scarlet is a colour that flatters lots of skin types. Joanne is the only series that comes in red: ideal for Valentine’s Day!
Swiss embroidery is a guarantor of quality. Both the push-up and balconnet with padded cups now have wider underwires.
NEW! Balconnet with wider underwires
- The horizontal neckline with higher gore creates even rounder forms
- The wider underwire shows off many breast types even better
- The embroidered ribbons add a seductive touch
- The eye-catching straps are elegant but strong
- The wonderfully embroidered back wings give extra support
Marie Jo
JOANNE
Sapphire Blue is available in lingerie shops from January-February.
The embroidered ribbons are what you’ll fall for. So pretty, so feminine. The ribbons play a different role depending on the bra. There are matching briefs for every occasion!
Ribbons flutter by like butterflies throughout this series. Joanne’s contemporary-retro look is utterly compelling in Scarlet or Sapphire.
Choose your color
Sapphire Blue is a rich, deep shade. Timeless and elegant. The perfect alternative if black is felt to be too dark as spring approaches…